“The Lego Company began in the workshop of Ole Kirk Christiansen, a carpenter from Billund, Denmark, who began making wooden toys in 1932. In 1934, his company came to be called “Lego.” The word Lego comes from a Danish phrase which means “play well.” In 1947, Lego expanded and began producing plastic toys.
What started in a carpenter’s small workshop has grown into a global enterprise that is now the world’s largest manufacturers of toys.
At the center of Lego’s success is the Lego brick. It has been named the “Toy of the Century” twice. In a day when many traditional toy companies struggle to compete with digital toys such as video games, the Lego brick remains a constant best-seller.
What makes Legos so appealing to kids? If you look closer, there are some huge lessons children’s ministries can learn from the success of Lego. Here are four of them.”
Read the rest of “4 Huge Lessons Children’s Ministry Can Learn From the Lego Company.”